When operating a business a leader has to make decisions about how best to increase profitability. One of the most fundamental decisions an entrepreneur can make will relate to his or her labor force. Economists will study how a labor force affects the output of goods and services. The output of goods and services and its changes are categorized and labeled as marginal returns.
When an employer hires one additional person to increase productivity, he or she is seeking to make more money by increasing their labor force. In this scenario we have what is called increased marginal returns. Because the additional employee can increase productivity and increase profitability he or she has increased their marginal returns.
There is a limit to how many people you can hire and still have increasing marginal returns. For example, if your shop was small and had only space for two employees, you may start to run into trouble if you attempt to stack 6 additional employees into your shop. In this case adding employees hurts production and you have what is called decreased marginal returns.
It goes even further than that. Now you have 40 employees in your 10' x 10' shop (I apologize for the hyperbole but it's necessary to make the point). At this point there are so many people stacked on top of each other that productivity decreases beyond profitability. In this example we have what is called negative marginal returns.
Economists use charts and math to determine which efforts could best keep marginal returns in the positive. When a business owner finds that they are decreasing, or in an even more disturbing situation, a negative marginal return, then he or she has to make changes. Maybe a larger shop, decrease labor costs, lay off employees, and/or forced retirement are all avenues which could be used to remedy a diminishing or negative marginal returning labor force.
There are other costs to consider when operating a business. Production costs do not simply relate only to employees. There are fixed costs that must be studied as well. The lease on your business property is a fixed cost that must be figured into your business plan. Fixed costs use money, but are fixed, so in a business since they are predictable and do not change.
On the other hand, entrepreneurs have other costs which are not fixed. Variable costs change. Think of gasoline for a trucking company or the cost of electricity for the shop. These variable costs can be a cause for a major headache for a business owner who is expecting to make specific profits based on a given business model. When adding the total costs to the variable costs you have what is called the total costs. Total costs include everything from employee pay to raw materials. The total cost is one of the most important figures to consider in a business setting.
Wednesday, February 27, 2013
Supply Elasticity
Similar to demand elasticity, supply elasticity describes an economic concept based on changes to price. In the case of demand elasticity, we look at how much a price will affect quantity demanded and measure its elasticity. In cases where the divided percentages of change, in relation to price and quantity demanded, are above 1.0 we label it as elastic; whereas, when the quotient is less than 1.0 we call it inelastic. But what does it mean for a supply to be elastic or inelastic?
Suppliers will respond to market price changes. Or in other words, the law of supply states that when market prices increase, then so will a suppliers willingness to provide that good or service to market to capture that available profit. Suppliers however, do not always respond the same to price fluctuations. This is where we make the determination between elastic and inelastic supply.
When a price increase does not affect supply by much we say it is inelastic. For example, if you were the president of a large irrigation district and responsible for selling water to farmers, your supply will probably not change by much according to price fluctuations. Either way the water comes down from the mountains, and the farmers are going to need that water to grow crops. The supply in this case is inelastic.
On the other hand, a price increase can have a large impact on supply when the good or service is elastic. For example, if a teenage trend occurred which increased the demand of a type of shoe, and the price of that type of shoe increased, a supplier would try to increase his or her supply by a larger factor to capture that potential profit. There would be tons of that type of shoe available because of the change in price and because of the business owner's profit motive. Why are there so many different types of basketball shoes? Because teenagers will beg their parents to spend ridiculous amounts of money on making their feet look cool. Again in this case the shoe company has an elastic supply because of the high price for basketball shoes. The shoe company wants to make as much money as possible by increasing their supply of basketball shoes.
To calculate whether a good / service and its corresponding price is elastic, unitary elastic, or inelastic you use the following formula.
Suppliers will respond to market price changes. Or in other words, the law of supply states that when market prices increase, then so will a suppliers willingness to provide that good or service to market to capture that available profit. Suppliers however, do not always respond the same to price fluctuations. This is where we make the determination between elastic and inelastic supply.
When a price increase does not affect supply by much we say it is inelastic. For example, if you were the president of a large irrigation district and responsible for selling water to farmers, your supply will probably not change by much according to price fluctuations. Either way the water comes down from the mountains, and the farmers are going to need that water to grow crops. The supply in this case is inelastic.
On the other hand, a price increase can have a large impact on supply when the good or service is elastic. For example, if a teenage trend occurred which increased the demand of a type of shoe, and the price of that type of shoe increased, a supplier would try to increase his or her supply by a larger factor to capture that potential profit. There would be tons of that type of shoe available because of the change in price and because of the business owner's profit motive. Why are there so many different types of basketball shoes? Because teenagers will beg their parents to spend ridiculous amounts of money on making their feet look cool. Again in this case the shoe company has an elastic supply because of the high price for basketball shoes. The shoe company wants to make as much money as possible by increasing their supply of basketball shoes.
To calculate whether a good / service and its corresponding price is elastic, unitary elastic, or inelastic you use the following formula.
Tuesday, February 26, 2013
Fidel Castro, Che Guevara, and The Cuban Revolution
Fidel Castro was a trained attorney. Being that Castro had an advantage with his education, he set upon a course of revolution for Latin American countries that he felt had been abused by colonial powers. After his first arrest, Fidel Castro met Che Guevara, a doctor from Argentina, in a Mexican jail. The two formed an alliance and planned to conspire against the leadership in Cuba. In the views of Castro and Guevara the Cuban government was not committed to advancing the cause for the people; but rather, according to Che and Fidel, the Cuban government was a puppet organization designed to keep sugar production available for American consumers. Eventually Castro, Guevara, and other revolutionaries entered the Sierra Maestra mountains in Souther Cuba to begin their revolution. Faced with difficult conditions, the revolutionaries displayed a caring attitude towards the poor, which as a consequence gained momentum for the revolutionary cause. Eventually, Castro and his supporters entered the capital city Havanna to overthrow Fulgencio Bautista.
After the Revolution was complete, Castro declared that his new government would be socialist in nature, thus aligning his new government with the Soviet Union. Because of Cuba's close proximity to the United States, it was very troubling to the American government. After several failed assassination attempts and an invasion called the Bay of Pigs, supported by the United States Central Intelligence Agency (C.I.A.), Castro and the Soviet Union solidified command over Cuba and were able to withstand the constant pressure put on by the United States. By the early 1960's the Soviet Union placed medium range nuclear missiles in Cuba, thus threatening the stability of the Western Hemisphere. Or in simpler terms, the Soviet Union placed Nuclear missiles aimed at the United States in a country only 60 miles from Florida.
John F. Kennedy, the United States President at the time, ordered a naval quarantine of the Cuban nation. After some secret negotiations, the Soviets withdrew their nuclear missiles from Cuba, thus ending the Cuban Missile Crisis. This event symbolizes one of the most critical moments of the Cold War. To be more specific, this crisis was the nearest Humanity has ever come to a global thermonuclear war.
Today, the Cuban Revolution has failed to live up to its original promises. With economic sanctions in place since the fall of Fulgencio Bautista, the Cuban economy is a fraction of its potential. Cuba has obsolete or outdated equipment, little foreign investment, and a crumbling infrastructure. Fidel Castro, Che Guevara and the Revolutionaries had the best intentions for the peoples of Cuba, but events ongoing throughout the Cold War proved to be too much for Castro's vision of a productive socialist paradise.
Simon Bolivar El Libertador
Simon Bolivar has been referred to as the Latin American George Washington - and rightfully so. After the Americans achieved their independence from England in 1776, the Spanish-Speaking populations achieved the same from the powerful Spanish colonial rulers. Simon Bolivar was the leader of this revolution.
Simon Bolivar entered into military service when he was 14 years old. Over the years he gained a thorough understanding of military tactics used in his time. As a result, he was uniquely qualified later as a military leader. Bolivar had a distaste for the Spanish rule over the peoples of Latin America. Finally in 1813 he was given a military command that would launch his career as the most important Latin American Revolutionary to date.
After some difficulties early on, Bolivar returned to the northern half of the South American continent to begin his operations. Starting in modern Columbia, Bolivar led his revolution into Venezuela, the most powerful territory in the region. After the fall of Carracas, the capital of Venezuela, Bolivar created a country free from Spanish rule. This new country, which was founded on democratic principles, similar to the United States, included territories ranging from Columbia to Venezuela and as far south as Peru and Ecuador. Its name was Gran Columbia.
Monday, February 25, 2013
The Encomienda System
After the arrival of the Spanish in the Americas, a political, social, and economic system was setup to spread the word of Christianity and help bring the lands and people to profitable labor. Similar to subjugation or slavery, the Spanish Crown would designate certain persons, of Spanish decent of course, to control large tracts of land found in the Americas. The Encomienda System allowed for the Conquistadors to force the Native Americans to follow Spanish sociopolitical norms. Or in other words, the Native Americans were forced to abandon their faith and practice Catholicism, forget their native tongue and learn Spanish, and work according to the Conquistadors commands. As a result, large segments of native populations were systematically transformed into loyal subjects of the Catholic faith, and to a further extent, subjects of the Spanish Empire.
Using the phrase "to civilize" became the underlying principle motive behind the establishment of the encomienda system. The Conquistadors would stake a claim to their territories and bring the Natives to labor by force. Often times this harsh rearrangement of cultural expectations caused conflict between the Spanish newcomers and the natives. As a result, the encomienda system had transformed millions of Natives to Spanish Speaking Catholics, but cultural institutions of the natives were abandoned and lost forever.
Using the phrase "to civilize" became the underlying principle motive behind the establishment of the encomienda system. The Conquistadors would stake a claim to their territories and bring the Natives to labor by force. Often times this harsh rearrangement of cultural expectations caused conflict between the Spanish newcomers and the natives. As a result, the encomienda system had transformed millions of Natives to Spanish Speaking Catholics, but cultural institutions of the natives were abandoned and lost forever.
Hernan Cortes and the Conquering of the Aztecs
After the arrival of Spanish in Cuba and the Caribbean, the next objective was to explore the shores of Eastern Mexico. Some contact had been established with some indigenous peoples, but the interior tribes were largely unknown to the Spanish. As a result, the Spanish put together an expedition, led by Hernan Cortes, to enter Mexico near modern-day Veracruz. With rumors of cities of gold and natives to baptize, the Spanish expedition left from Cuba to Mexico and began in 1519.
Cortes and his men landed and quickly made contact with some indigenous peoples. Because some of Cortes' crew was dissatisfied with events early on, Cortes scuttled the ships, thus motivating his men to obey his orders. Cortes and his men had engaged in some limited combat with some outlying tribes of Native Americans, but the Aztec capital remained a large distance away from the shores. As a result, Cortes had the opportunity to forge alliances with tribes such as Tlaxcala clan, who were enemies of the ruling Aztec elite in the capital Tenochtitlan. With his uneasy alliance, Cortes, his men, and allies headed inland to visit, or in other words conquer, the capital of the Aztec empire.
After crossing the mountains, Cortes and his followers entered Cholula, a city allied with the capital Tenochtitlan. After receiving tips from his supporters, Cortes wished to send a message to those who would disobey his authority as a representative of the King of Spain. Cortes and his men killed thousands of people in the Aztec holy city of Cholula prior to entering the capital of Tenochtitlan. This event sent a message to the Aztec Emperor Montezuma II that Cortes would not tolerate disobedience or disrespect and that he and his followers were a force to be taken seriously.
Tenochtitlan was a city that was more architecturally advanced and larger in terms of its population than any other city in Western Europe. This city was a model of human achievement in the world, during the 1500's. Interpretations vary on the exact events, but we do know that Cortes entered the city and was accepted by Montezuma II. Cortes captured Montezuma II and kept him as insurance for safety from an overall Aztec attack. Later, Montezuma II would be killed and Cortes would conquer the city for Catholicism and the King of Spain Charles V.
The conquering of the Aztecs by Cortes and his Spanish forces shaped Mexico for the next 500 years. Today, Mexico is a mixture of Spanish culture with some Native American influence. People in Mexico speak Spanish, are predominantly Catholic, and share many cultural institutions with the Spanish. Because of disease and disunity the Native American influences have less of an impact on modern-day Mexican life today.
Cortes and his men landed and quickly made contact with some indigenous peoples. Because some of Cortes' crew was dissatisfied with events early on, Cortes scuttled the ships, thus motivating his men to obey his orders. Cortes and his men had engaged in some limited combat with some outlying tribes of Native Americans, but the Aztec capital remained a large distance away from the shores. As a result, Cortes had the opportunity to forge alliances with tribes such as Tlaxcala clan, who were enemies of the ruling Aztec elite in the capital Tenochtitlan. With his uneasy alliance, Cortes, his men, and allies headed inland to visit, or in other words conquer, the capital of the Aztec empire.
After crossing the mountains, Cortes and his followers entered Cholula, a city allied with the capital Tenochtitlan. After receiving tips from his supporters, Cortes wished to send a message to those who would disobey his authority as a representative of the King of Spain. Cortes and his men killed thousands of people in the Aztec holy city of Cholula prior to entering the capital of Tenochtitlan. This event sent a message to the Aztec Emperor Montezuma II that Cortes would not tolerate disobedience or disrespect and that he and his followers were a force to be taken seriously.
Tenochtitlan was a city that was more architecturally advanced and larger in terms of its population than any other city in Western Europe. This city was a model of human achievement in the world, during the 1500's. Interpretations vary on the exact events, but we do know that Cortes entered the city and was accepted by Montezuma II. Cortes captured Montezuma II and kept him as insurance for safety from an overall Aztec attack. Later, Montezuma II would be killed and Cortes would conquer the city for Catholicism and the King of Spain Charles V.
The conquering of the Aztecs by Cortes and his Spanish forces shaped Mexico for the next 500 years. Today, Mexico is a mixture of Spanish culture with some Native American influence. People in Mexico speak Spanish, are predominantly Catholic, and share many cultural institutions with the Spanish. Because of disease and disunity the Native American influences have less of an impact on modern-day Mexican life today.
The Voyages of Columbus
During the late 1400's Castile (a powerful Spanish territory on the Iberian Peninsula) was locked in an economic struggle for dominance over trade in the far east with Portugal. At the time the Portuguese had already explored much of the eastern Atlantic Ocean, which as a result, gave the Portuguese an advantage over maritime trade. Early Portuguese explorers such as Henry the Navigator and Bartolomeu Dias had charted the western shores of the African continent south of the equator all the way to the Cape of Good Hope. The Spanish however were behind the times in navigating the Atlantic Ocean. As a consequence, the Spanish sought to circumvent the Portuguese areas on influence along Africa by heading west to Asia. Some scholars in this time period were beginning to realize that the Earth was a sphere and not flat. If the Earth was proven to be a sphere then the Spanish knew that by sailing west they could reach the riches available in east Asia without having to negotiate and pay tribute to the Portuguese who occupied the southern route around Africa.
The Spanish commissioned a navigator of Italian decent to lead the exploration of the Western Atlantic Ocean. Christopher Columbus, who erroneously is credited with discovering America, was the first modern European to sail west and reach the shores of lands in the Western Hemisphere. Columbus sailed across the Atlantic Ocean four times. Each expedition brought back a wealth of information and new understandings of the people, the lands, the seas, and the goods across the Atlantic Ocean. Although, Columbus correctly operated under the assumption that the Earth was a sphere, he did grossly underestimate the diameter of the Earth. As a result, Columbus believed that he had reached the shores of Eastern Asia on his first voyage with the Nina, Pinta, and Santa Maria. After years of exploration it was confirmed that Columbus did not reach East Asia, but that in fact there were two continents and the Earth's largest ocean i.e. the Pacific, still to be overcome to reach East Asia.
Columbus' voyages primarily focused around the Caribbean Sea and Gulf of Mexico region. On the first voyage, Columbus and his crew reached modern-day Northeastern Cuba and Haiti / Dominican Republic (referred to at this time period as Hispaniola). On the second voyage the shores of Puerto Rico, Jamaica, and Souther Cuba were detailed. The third voyage reached modern Venezuela; whereas the fourth and final voyage reached Central America.
The voyages of Christopher Columbus had a profound impact on the history of the world. First, the Western Atlantic had been discovered by Europeans. Previously myths and tall tales about sea monsters and the edge of the Earth were the common explanations used to describe the dangers outside of the comfortable sailing areas along the shores of Western Europe and Africa. Furthermore, the Europeans realized that they may not make it to East Asia, but there was a wealth of opportunity found in the Americas. Finally, the Spanish and Portuguese signed the Treaty of Tordesillas to divide the lands of the Western Hemisphere. Eventually, however, the Spanish and Portuguese were soon followed by the British, Dutch, and French to the "New World."
The Spanish commissioned a navigator of Italian decent to lead the exploration of the Western Atlantic Ocean. Christopher Columbus, who erroneously is credited with discovering America, was the first modern European to sail west and reach the shores of lands in the Western Hemisphere. Columbus sailed across the Atlantic Ocean four times. Each expedition brought back a wealth of information and new understandings of the people, the lands, the seas, and the goods across the Atlantic Ocean. Although, Columbus correctly operated under the assumption that the Earth was a sphere, he did grossly underestimate the diameter of the Earth. As a result, Columbus believed that he had reached the shores of Eastern Asia on his first voyage with the Nina, Pinta, and Santa Maria. After years of exploration it was confirmed that Columbus did not reach East Asia, but that in fact there were two continents and the Earth's largest ocean i.e. the Pacific, still to be overcome to reach East Asia.
Columbus' voyages primarily focused around the Caribbean Sea and Gulf of Mexico region. On the first voyage, Columbus and his crew reached modern-day Northeastern Cuba and Haiti / Dominican Republic (referred to at this time period as Hispaniola). On the second voyage the shores of Puerto Rico, Jamaica, and Souther Cuba were detailed. The third voyage reached modern Venezuela; whereas the fourth and final voyage reached Central America.
The voyages of Christopher Columbus had a profound impact on the history of the world. First, the Western Atlantic had been discovered by Europeans. Previously myths and tall tales about sea monsters and the edge of the Earth were the common explanations used to describe the dangers outside of the comfortable sailing areas along the shores of Western Europe and Africa. Furthermore, the Europeans realized that they may not make it to East Asia, but there was a wealth of opportunity found in the Americas. Finally, the Spanish and Portuguese signed the Treaty of Tordesillas to divide the lands of the Western Hemisphere. Eventually, however, the Spanish and Portuguese were soon followed by the British, Dutch, and French to the "New World."
Tuesday, February 19, 2013
The Supply Curve
When economists view economics from the supply side they are thinking about how a business will seek to provide an increase in quantity of goods or services to meet the increase in prices. Or in other words, the supply side attempts to give the business owner an idea of how much service or how much product to bring to market. Supply side economics attempts to avoid being short of demand while providing an indicator of how not to over produce and waste resources. By using the supply schedule a business owner learns how much to supply to market.
The supply schedule is a categorization of amount supplied in comparison with prices paid. When the consumer is willing to pay a higher price, then the business attempts to meet the need with increased supply. After all, businesses operate to make more money. So, to summarize, when customers pay higher prices, businesses provide more supply.
When economists, entrepreneurs, and business owners graph the supply schedule you have a supply curve. The supply curve gives these people an understanding of the amount of supply that is appropriate for the level of price. Simply speaking, the supply curve gives economists a better visual understanding of the supply schedule. Later, when we combine the supply curve with the demand curve you will see another purpose of these graphs with the point of equilibrium.
To apply this example let's simply take a product such as chips. If students at the high school are willing to pay higher prices for chips, then the store will provide more chips. The result is an increase in revenue for the store.
The supply schedule is a categorization of amount supplied in comparison with prices paid. When the consumer is willing to pay a higher price, then the business attempts to meet the need with increased supply. After all, businesses operate to make more money. So, to summarize, when customers pay higher prices, businesses provide more supply.
When economists, entrepreneurs, and business owners graph the supply schedule you have a supply curve. The supply curve gives these people an understanding of the amount of supply that is appropriate for the level of price. Simply speaking, the supply curve gives economists a better visual understanding of the supply schedule. Later, when we combine the supply curve with the demand curve you will see another purpose of these graphs with the point of equilibrium.
To apply this example let's simply take a product such as chips. If students at the high school are willing to pay higher prices for chips, then the store will provide more chips. The result is an increase in revenue for the store.
Wednesday, February 13, 2013
Introduction to Supply
Economists use supply to determine the quantity of goods or services that should be made available to the market for the highest return on profit. In other words, supply is a term used in economics to demonstrate an amount of available goods or services. Entrepreneurs use supply to gauge whether they should provide more or less of a given good or service to market. For example, when people start to increase their desire (demand) for a product then the savvy entrepreneur will meet that desire (demand) by increasing supply. The increased supply sells and the entrepreneur makes more money. On the other hand however, if the desire (demand) for a good or service decreases then the entrepreneur will reduce his or her levels of supply so as to avoid the risk of losing money in the market.
The law of supply states that when market price increases then so will supply; whereas when market price decreases so will supply. (Of course this law is operating under the ceteris paribus principle that was discussed earlier in the course). When applied to an example, the law of supply becomes more evident. If consumers are willing to pay higher prices for a product then businesses seek to capture that opportunity by increasing their supply. For example, if students started to buy a certain type of soda because of its popularity, the store owner will order more of that type of soda to meet the increased demand of the customers, thus increasing profit. The store owner may also increase the price since the desire (demand) to purchase this soda is high. This principle reacts differently when the same soda becomes less popular. When the business person notices that consumers are no longer interested in that soda, he or she then drops the quantity supplied and decreases the price to avoid overstocking and a loss in profit. Demand and supply are directly reliant upon each other in an economic system.
The law of supply states that when market price increases then so will supply; whereas when market price decreases so will supply. (Of course this law is operating under the ceteris paribus principle that was discussed earlier in the course). When applied to an example, the law of supply becomes more evident. If consumers are willing to pay higher prices for a product then businesses seek to capture that opportunity by increasing their supply. For example, if students started to buy a certain type of soda because of its popularity, the store owner will order more of that type of soda to meet the increased demand of the customers, thus increasing profit. The store owner may also increase the price since the desire (demand) to purchase this soda is high. This principle reacts differently when the same soda becomes less popular. When the business person notices that consumers are no longer interested in that soda, he or she then drops the quantity supplied and decreases the price to avoid overstocking and a loss in profit. Demand and supply are directly reliant upon each other in an economic system.
Thursday, February 7, 2013
Demand Elasticity
Since demand is affected by a multitude of factors why is it that the change in price does not always relate to the same amount of change in demand? Goods and services are not always valued, in terms of their importance or necessity, the same to the consumer. Or in other words, think about the categorization of your needs and your wants. For example, if the price of a need changes you are still willing to pay for that good or service because it is essential to your survival. On the other hand, if a price changes in relation to a simple want, then your level of willingness to pay for that good or service becomes less. The demand for goods and services do not always respond the same way to price fluctuations.
Demand elasticity measures the amount of affect a price change will have on demand. When a price change does not affect the level of demand by much it is then said to be inelastic. To apply this concept let us use an example. If you need water to drink to survive you are going to pay whatever price increase to survive. In this scenario demand is said to be inelastic. There are goods and services however that do not fit in this example and are categorized separately. If the price of certain type of soft drink were to quadruple to $4.00 per 12 oz. can then demand would be greatly affected by this price change. Here we have an example of elastic demand because consumers do not need to buy that specific type of soda and it is not essential to their everyday livelihoods. To put it plainly, inelastic demand means that consumers will still buy a product even when the price increases; whereas elastic demand means that consumers will not buy that product when the price increases. Economists measure this with a formula.
Tuesday, February 5, 2013
Shifts of the Demand Curve
Demand is not affected exclusively by price changes. There are a multitude of other factors which will affect demand. When studying the affects of price on a demand curve, we assume that all other external factors are not changing or that they are ceteris paribus. Ceteris paribus is a latin phrase that economists use that translates to, "all other things are held constant." Or in other words all things aside from the price have not changed. In reality, however, things change in the market all of the time. For example, clothes go out of style, new soft drinks become available, old services are replaced by other services, apples spoil, and transportation costs fluctuate. As a result, the demand curve will shift based upon external factors that change the level of demand for any good or service.
Income affects levels of demand. When consumers are being paid more in a prosperous economy then more money is available to be spent on goods and services. This example helps to support the claim that demand can change outside of the price of a good or service. Another example of a factor that will shift the demand curve is consumer expectations. When consumers have expectations about a good or service then the demand curve will shift in one direction or another.
Furthermore, changes in population will similarly affect the positioning of the demand curve. Examples of changes in population can range from active consumers in a given demographic to the amount of smokers who quit because of the availability of health education materials. The consumer population can shift the demand curve.
Finally, demand curves shift because of trends and advertising. When certain fads become less popular then the demand curve will shift. In addition, advertising will also have an affect on demand. If advertising is successful then demand becomes strengthened. Either way the demand curve shifts all of the time due to factors other than pricing.
Income affects levels of demand. When consumers are being paid more in a prosperous economy then more money is available to be spent on goods and services. This example helps to support the claim that demand can change outside of the price of a good or service. Another example of a factor that will shift the demand curve is consumer expectations. When consumers have expectations about a good or service then the demand curve will shift in one direction or another.
Furthermore, changes in population will similarly affect the positioning of the demand curve. Examples of changes in population can range from active consumers in a given demographic to the amount of smokers who quit because of the availability of health education materials. The consumer population can shift the demand curve.
Finally, demand curves shift because of trends and advertising. When certain fads become less popular then the demand curve will shift. In addition, advertising will also have an affect on demand. If advertising is successful then demand becomes strengthened. Either way the demand curve shifts all of the time due to factors other than pricing.
The Demand Curve
The demand curve is a graph used by business owners and economists to determine relative levels of demand. Because pricing will affect levels of demand, the demand curve demonstrates how much demand can be predicted with a given price. Below is a demand schedule. By looking at the demand schedule it is difficult to develop a basic theme about how demand is affected by price. When we graph the data however, and create a demand curve, we can ascertain a better understanding of the overall theme on how demand is affected by price changes.
Wednesday, January 30, 2013
American Civil Rights Struggle
Throughout the period following the Second World War, African Americans sought to acquire the rights to be treated fairly within certain regions of the United States. Even though slavery had been abolished with the Emancipation Proclamation and the 13th Amendment in the United States Constitution, the African-Americans in the United States were not on equal footing with whites, especially in the southern states. As a result, Civil Rights leaders campaigned, usually through non-violent methods, to bring recognition to the plight of African-American citizens, thus making the issue of equality a nationwide cause. African-Americans were routinely segregated against in the southern states as well as mistreated in public venues such as employment development departments and courts of law. The consequence was a long, hard-fought struggle to gain the equal rights that were promised in the famous words written by Jefferson in the Declaration of Independence in 1776: All men are created equal.
The first major issue to be contested during the Civil Rights movement in the United States was public school segregation. In certain states African-American students were not allowed to attend schools where white students were located. As a consequence, an inequality existed between schools where white students were enrolled in comparison to schools where black students were enrolled. Examples of the inequalities range from the school resources allocated to whites versus blacks and the availability of heat in colder climates for African-American students. Eventually the Supreme Court would here a case against the Board of Education. In Brown v. The Board of Education a civilian filed a suit that the stated that segregation of the public school system was unconstitutional under the 14th Amendment of the United States Constitution. The Supreme Court held, in this landmark case, that public schools must be desegregated to comply with constitutional expectations. When school districts in the South did not comply with the ruling, the federal government sent the National Guard into non-compliant cities and escorted African-American students to class in previously designated "Whites Only" schools.
Rosa Parks, an African-American woman in the South, once refused to ride in the rear part of a public bus. When she refused to ride in the designated section for African-Americans, an outcry occurred that brought attention to the segregated nature of the South ensued. As a result, citizens in the United States were made aware of simple everyday activities that were segregated in the South. After Rosa Parks' arrest and release, her gesture of defiance became a further rallying cry for equality and legislation that would grant civil liberties to all members of the United States - including African-Americans.
One of the great leaders of the 20th Century was Dr. Martin Luther King Jr. Dr King was a leader for the civil rights movement. He advocated non-violent civil disobedience to bring attention to the cause of Civil Rights for African-Americans in the South. Although African-Americans were arrested without cause, lynched, had rights violated, and segregated from public venues, Dr. King still supported a non-violent movement. Dr. King's speeches, especially at the March on Washington D.C. for Jobs and Freedom, echoed the sentiments of the African-American population. Even though Dr. King would be assassinated, his words and prophecy became a legacy for the struggles for equality in the United States and world wide.
James Meredith being escorted to class on the University of Mississippi |
By 1964 the United States government was ready to act to defend the rights of African-Americans and other minorities. The Civil Rights Act of 1964 made it illegal to discriminate against any person based upon ethnicity, sex, nation of origin, or religion. Schools were made to be desegregated. Furthermore, voting opportunities could no longer be tampered with. This legislation was landmark in that changed the ways in which citizens in the United States were treated. Although, the Civil Rights era produced legislation there is still work to be done today.
Monday, January 28, 2013
The Vietnam War
The Vietnam War occurred between the 1950's and the 1970's in Southeast Asia. Similar in some respects to the Korean War, the Vietnam War was a conflict between Communist forces from the northern part of the country and democratically aligned forces from the southern part of the country. Again, this conflict included the usual Cold War supporters i.e. the United States, Soviet Union, and China. To be more specific, the United States supported the southern democratic forces; whereas the Soviet Union and Chinese assisted the northern Vietnamese communists.
In its earliest phases the Vietnam War began as a conflict between French colonial forces in Indochina or southeast Asia and the communist insurgents. By the early 1960's, after the French lost control, the United States began to commit support troops to help the fledgling South Vietnam government. With increasing instability, the United States had inserted 100,000's of combat troops across southern Vietnam. The selective service (draft), the television coverage, and the peace movement made the Vietnam War extremely unpopular in the United States. By the early 1970's the United States could not win the war, thus withdrawing and ending the conflict. The Vietnam War was arguably the only war that the United States lost.
The Vietnam War was another Cold War conflict. The United States viewed the collapse of the South Vietnamese government as a communist threat. Because of the Domino Theory the United States felt compelled to combat communism on every front. The United States lost approximately 50,000 lives in the Vietnam war. The Vietnamese lost several hundreds of thousands to millions of lives in the war. The Vietnam War caused American citizens to rethink the role of their government in foreign policy.
Wednesday, January 23, 2013
Introduction to Demand
Demand is one of the most fundamental concepts in the economics discipline. Simply stated, demand is description of the customers' level of desire for purchase. Demand can be affected by a variety of factors. One typical example of how demand is affected is price. To apply an example, let us use a product called widgets. When widgets have a low price then more customers will desire to purchase this product, thus increasing the demand of widgets. When the price of widgets is up, then less customers are willing to purchase this product, hence demand decreases. The increase and decrease of the level of desire by the customer, based on the fluctuation of the price, is the basis for the law of demand.
Demand has other effects as well. When demand is low for one product, then it typically is strengthened for another product. This scenario is called the substitution effect. To put it in other words, if you choose not to buy something because of its high price, then you substitute another option, because it is cheaper, in its place. For example, if Pepsi were six dollars a liter you would not demand to purchase it at that price. You are still thirsty however. Thus, you reach for a Coke that is more moderately priced at 2 dollars a liter. In this example you substituted the Coke for the Pepsi because of your level of demand in relation to the price of the sodas.
Another effect from demand is called the income effect. When the price of goods or services increases then you feel that you are losing more money to purchase the same thing. As a result, you choose not to purchase the increased priced goods or services, which as a consequence, leaves additional money in your pocket. When demand is low, money remains in the pocket of the customer.
Demand has other effects as well. When demand is low for one product, then it typically is strengthened for another product. This scenario is called the substitution effect. To put it in other words, if you choose not to buy something because of its high price, then you substitute another option, because it is cheaper, in its place. For example, if Pepsi were six dollars a liter you would not demand to purchase it at that price. You are still thirsty however. Thus, you reach for a Coke that is more moderately priced at 2 dollars a liter. In this example you substituted the Coke for the Pepsi because of your level of demand in relation to the price of the sodas.
Another effect from demand is called the income effect. When the price of goods or services increases then you feel that you are losing more money to purchase the same thing. As a result, you choose not to purchase the increased priced goods or services, which as a consequence, leaves additional money in your pocket. When demand is low, money remains in the pocket of the customer.
The Korean War
After World War 2 the United States occupied the southern half of the Korean peninsula. On the northern half of the Korean peninsula were Communist forces supported by the Soviet Union and later Communist China. The peninsula was divided along the 38 degree north latitude line or also called the 38th parallel. In 1950 the North Korean forces, supported by the Communists in China and the Soviet Union, invaded the southern half of the Korean peninsula - occupied by democratically aligned forces with the United States. This war was an early crisis that defined the basis of the Cold War overall.
The northern invasion of Korea was initially successful. By the time of the arrival of UN and American reinforcements in the South, only a small pocket of territory around the Pusan region was still under South Korean and American control. The capital Seoul was captured early in the conflict. With the southern foothold intact, the reinforcements arrived and created a solid defensive perimeter which repelled the last attacks by the northern communist forces.
Fearing an invasion of its mainland, the Chinese communist forces crossed the Yalu River and pushed the South Korean and American forces back to the 38th parallel. The Americans were caught off guard. By 1953 the war had bogged back into a stalemate along the 38th parallel. An armistice, or a stop to hostilities, was signed thus stopping the Korean War. The result of the war was that no major territorial gains were made by either side, but thousands had lost their lives fighting in one of the first major events of the Cold War.
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